To discuss your food or drink website, SEO or digital call Richard Reeves (07711 083308)


Optimise your conversion rate

๐Ÿ–ฅ ๐Ÿ‘‰ ๐Ÿ›’ ๐Ÿ‘


  • Hosting and platform migration to WordPress
  • Live wireframe planning
  • eCommerce ( WordPress, WooCommerce)
  • Brochure style (WordPress)
  • Conversion apps and optimisation
  • Social platform optimisation
  • Offline โ€“ online integrations
  • SEO audit
  • Keyword and search intent strategy
  • Keyword deck creation
  • On-site optimisation
  • Technical optimisation
  • DIY SEO platform โ€“ see below
  • Content audit
  • Content planning
  • EAT โ€“ Expertise-Authority-Trust optimisation
  • Words, copywriting, editing
  • Imagery art-direction, retouching
  • Video production
  • Infographic production
  • Influencer collaboration
  • Under-performing content refresh
  • Digital business audit
  • Live wireframe planning
  • Buyer persona creation
  • Buyer journey mapping
  • Competitive intelligence
  • Competitive positioning
  • Analytics and reporting
  • eMail marketing โ€“ newsletters, behaviour-led and transactional
  • Content-led marketing
  • Link building โ€“ various techniques
  • Backlink profile optimisation
  • Backlink monitoring
  • Social sharing and engagement
  • Mention monitoring and optimisation


SLICEDICE delivers website development, SEO and digital marketing services exclusively for food and drink businesses.

Hello from Richard Reeves, Chief Chopper at SLICEDICE. I’ve served up websites, branding, and marketing initiatives for a multitude of amazing food and drink businesses across most categories. My past clients include McCormick-Schwartz, Fortnum & Mason Plc, Tanfield Foods, Bakehouse, FareShare, Michelin Star Chef Marc Fosh, Tropical Wholefoods, Paramount Seafoods, Clarence Court, Claire’s Handmade, Summer Isles Foods and more.

I’m certified in plant-based foods (Chad Sarno/Rouxbe) and professionally trained as a chef (Leithโ€™s). I’m qualified in wines & spirits (WSET) and in distilling (IBD) and I’ve cooked in various Michelin star kitchens. So, I know my onions.

Alongside a life-long immersion in all-things epicurean, I spent many years in Londonโ€™s world-leading marketing and web agencies. I was part-responsible for campaigns for global brands like General Foods Kenco, Kodak and Marine Harvest. I hold an MBA in Innovation Management from Imperial Business School, London.

Latest Work

Food & Drink Festival Online

Built & launched in 3 days with 25 producers (and growing), the Food & Drink Festival Online is our response to the Corona crisis.

Click the image to visit the site, and don’t forget to click the buy button.

COming Soon...

Website andย  digital marketing for a range of African-inspired sauces

Website and digital marketing for the world’s most nutritious sugar

SEO and conversion-optimised website for a range of rice snacks

diy SEO platform

Transform your SEO Success

Every day your customers turn to Google to find the best products and businesses; if you don’t feature in search results, your competitors may well.

Our DIY platform is transformational for food & drink businesses that want success online.

SEO is a huge opportunity to drive free traffic to your website, but it can feel out-of-reach for beginners.

Our platform enables you to improve your Google rankings, without significant learning or agency fees.

Using the platform, we create a bespoke SEO strategy for your business. The platform then gives you daily/weekly actions and provides simple instructions on why and how to do the tasks.

Our SEO platform optimises WordPress, Shopify, BigCommerce, SquareSpace, Wix and bespoke websites. We integrate it with Google Analytics, so you can see how your actions have driven more traffic over time.

To arrange to discuss your SEO ~ use our Calendly app below.

Platform cost: ยฃ44.99/month, you would most likely need the system for a minimum of 3 months.

Set-up cost: one-off fee based on circumstances.

Time scale: 10 days set-up to start work on your action list.

This is by-far the most cost-effective way to manage your SEO yourself, please ask for comparative details.

“We’re really liking the system so far, so helpful to map everything out – makes SEO much more accessible.”

Head of Marketing, Vegan Challenger Brand


Call or email Richard Reeves, drop me a line on Messenger or book us an exploratory discussion below.ย 

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